Tuesday, October 11, 2016

Homework #4
     This interview with Dustin Stanton gives off an interesting account of his career in designing the advertising for multiple movies. The lengths that they would go to in order to get a single photo was really neat and shows that they really cared about what they were making. I always did enjoy when directors took rejected designs and use them either later on in a special cut or in another project entirely. It showed that the director really loved all the effort going into their project and wanted to use what came out of it. The teaser for The Master also shows that not every design needs to be super detailed and intricate for it to be good; just some stylized text can do the job. I really enjoyed the inside view of designing the advertising in film given by this interview and I think I learned one or two things from it.

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